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Smart Alliances: A Practical Guide to Repeatable Success

van John R. Harbison, Peter Pekar Jr · Jossey-Bass, 1998

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8 steps to successful strategic alliances--from the experts at Booz Allen & Hamilton Turn to any business section in any newspaper today and you?ll find no shortage of stories about high-profile international strategic alliances. Many are success stories. The majority, however, are not. Now, you can learn what separates the successes -- like those of Corning, Mazda, and Oracle -- from the failures. In Smart Alliances, the two senior consultants who made Booz-Allen & Hamilton the foremost authority on alliance strategy present eight practical steps any company can take to adopt the best practices of today?s alliance leaders and turn them to their own competitive advantage. A Strategy & Business Book

ISBN
9780787943264
Uitgever
Jossey-Bass
Jaar
1998
Pagina's
170

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